I’m sure by now, most of you have heard of Microsoft’s Photosynth technology – today’s iteration has been stripped back to a fairly straight forward panorama tool but for the purposes of this idea I’m thinking more of their early stages of the product as demoed here @ TED2007:
(The whole thing is interesting but skip to ~3:50 to see the specific use case I’m talking about)
Photosynth worked on a pretty basic premise; take a handful of wide establishing shots, then take lots of pictures from other angles and the software could then stitch them together and relate them to one another – resulting in what you see in the video above.
“Ideas are Cheap” is a maxim you hear with alarming frequency. For the most part it’s true, ideas are everywhere and yes, the real key is in the execution. The risk of this attitude though is that we begin to treat ideas as a commodity.
Ideas are living things, they start off small but cared for, and helped to develop, they can begin to take on a life of their own but to really be transformational your idea will likely need a little TLC before you even think about executing in it. That said, where ideas really need the TLC is before you even have them.
Nature vs. Nurture
Some ideas are born great, others need some help and hate to break it to you, most ideas fall in the latter category. It’s rare to have that ‘a-ha’ moment in a spontaneous fashion. Your ideas need time to grow. Think of the idea as a seed, often the idea gets planted and as soon as we see any green poking out of the ground we’re harvesting it (Get it done!) but have you really thought everything through? How often have you seen a team run with an idea only to hit a major roadblock that wasn’t anticipated? Have you even had the best idea yet?