A week in Berlin – Part Four

6:00

  • Alarm on the phone goes off – somehow it sounds 100x louder than it did yesterday

7:15

  • Knock on the door. This is getting to be a bad habit.
  • Robinson: “Meet me downstairs” Me: “uh, no. I’ll see you at the conference hall”
  • Seems I borrowed some of today’s fun for last night. This isn’t going to be a fun day.

7:45

  • Groggy and showered I step out into Alexanderplatz looking for the one breakfast I know my body will appreciate when feeling like this.

7:50

  • Huh? The McDonald’s in the train station doesn’t serve breakfast.
  • Lady behind the counter gives me directions to the other McD’s. In German.

8:00

  • Visualizing her hand signals I’m now heading away from the conference – hoping the McD’s is close (and I understood her gestures).

8:05

  • Success! Thank god for big signs. I can see the restaurant way down the block.

8:10

  • Walk-in, don’t even look at the menu – “Sausage & Egg McMuffin”
  • “Sorry, we don’t have it”
  • ????? this is getting worse…
  • “We have bacon”
  • Sure. (I think)

8:15

  • Kitchen is slow but I’ve got my food and decide to eat on the run.

8:20

  • Oops. Got myself turned around and went the wrong way. Again.
  • Decide to crack open breakfast. Bacon on top of scrambled eggs with bun on the side.

8:22

  • This is really bad.

8:23

  • Found a garbage can. Hope the conference has good food this AM.

8:30DSC08533

  • Made it just in time for Jaap’s interview of SDL’s CEO, Mark Lancaster.
  • (Common Sense Advisory did a great write up here)

9:30

  • Lancaster interview over. Some interesting topics covered (and not covered)
  • Time for booth duty :/

9:30 – 12:30

  • Neither Robinson or I have even had time to catch our breath. One person after another is in the booth. A couple of BIG conversations have us stoked – crossed off a couple of big goals for the show.

12:30

  • Lunch. I’m starving
  • Find a seat with Richard Sikes and later joined by Bob from McElroy.
  • Bob’s a great guy and enjoying his insights on the industry as he also comes from a software background

13:00

  • Relieving Robinson – my turn in the booth.
  • These lights (booth lights) are killing me.
  • One of them has the most subtle of flickers but today it’s having the same effect on me as a strobe light on a ship in rough waters.

14:00

  • Show is starting to slow a bit. Lots of people with luggage milling about and the exodus is clearly starting.
  • Stephen & Amy from GALA just came around – trying to get the prize drawing sorted out. Stephen is concerned about it dragging as there are 20+ companies giving something away this time.

15:30

  • Robinson’s other half, Sheena, should have arrived by now – he’s ducked back to the hotel to check and I’m packing up the booth.
  • Rented booths are great. “Packing” consists of throwing all our brochures back in the suitcase which we’ve perfected packing to within a few grams of the airline’s weight limit.
  • Technically the floor is still open so I leave a few brochures out but this puppy is unofficially over.

16:00

  • DSC08536Up in the hall for the closing session.
  • Missed the topic description but it seems to be about highs and lows of owning an LSP.

16:15

  • Arturo (Moravia) and Hans (Architext/Translations.com) are cracking me up – both seem like fun guys.

16:45

  • Session over – let the drawings begin!

17:00DSC08538

  • Some interesting prizes coming through:
  • A Marionette
  • An Authentic Italian Leather Bag (Made in Poland)
  • Wooden carving of a bird – should be fun to try and pack that. (Our partner Joe from Translated.net won that)
  • Another leather bag
  • Only two iPods – clearly the fad is dying…

17:30DSC08537

  • Drawings done, conference done.
  • Saddest part of coming out of the last session is walking back into the show floor – by the time we get out the exhibition floor is mostly torn down, in a matter of hours you’ll never even know any of us were there.

18:00

  • Back at hotel – agree to meet up at 18:30 for dinner w/Robinson & Sheena – the third wheel portion of my trip is about to begin.

18:20

  • Sitting in the middle of Alexanderplatz with my laptop, hoping to scam some free wifi.
  • No dice – but I do find a cheaper hotspot.
  • Call home via Skype & my trusty USB phone (getting some funny looks form people as I talk into my mouse)

18:45

  • Meet up with Robinson and a very tired Sheena
  • We head off in the same direction as the Thai place the other night – there was an Indian place that looked good and I want to try it out.

19:30

  • Finally get to the Indian place. Sticking to water tonight.

19:45

  • Finally get our food – appetizers are great. Main courses have no spice to them at all.
  • Food is good but we could have done with some kick, dishes are bordering on sweet!
  • All of us are fighting to stay awake – might be an early night.

20:45DSC08551

  • Starting the walk back – trying to figure out what the mom & child signs mean…

21:00

  • Hackesher Markt is a great district to walk through. Lots of life & restaurants. There’s a beautiful train station here as well but if it weren’t for the trains you’d never know it was there.
  • Each of the restaurants are built underneath the station itself so it just looks like a façade for the line of restaurants.

21:30

  • After dawdling back we’re at the hotel and calling it a night.
  • Cleaning up my photos for the day and trying to upload them to Flickr. This net connection sucks.

22:00

  • Watch some TV on my laptop (Always travel with a few shows downloaded to it) – don’t even get through one.
  • Zzzz….

All of my photos from Day Four